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Branding

Facebook’s Zuckerberg says mobile first priority

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Facebook CEO Mark Zuckerberg, whose limited role in promoting the No. 1 social network’s market debut has drawn criticism, laid out its growth strategy to investors at the weekend, saying transforming its mobile and advertising experience are top priorities in 2012.

Why Coke gave out over N330m to consumers… artisans, jobless benefit

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When you take a look at the carbonated soft drink market in Nigeria, what picture do you see?

It is an interesting segment of the fast moving consumer goods, FMCG market. Carbonated soft drink is all about refreshment and that is the market the Coca Cola has played very well in the last 126 years. It is a very viable category that meets the needs of consumers. Often times, the consumers need refreshing drink that keep them where they want to be.

Competition heightens in food seasoning market

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Any market becomes exciting when competition sets in. Under competition, the struggle to retain consumers and have more market share will be exercised in various fields – price, quality product, packaging and innovations.

INEC introduce new media platform to enhance election transparency

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The Chairman, Independent National Electoral Commission, Prof. Attahiru Jega, said on Monday in Abuja that the use of new media platform would enhance mobilisation of youths in the political process and enhance transparency.

Youkos invests additional N14billion on site upgrade

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With social networks like Facebook, Twitter and Youtube making waves globally and pulling in mega bucks in revenue at the moment, Youkos, an African social networking media site, initiated by a Nigerian a year ago, is set to give social network giants a run for their money as it has revealed plans of expanding and upgrading its operations by investing an additional N14 billion into its operations in a bid to further improve the services of Yookos to all Africans worldwide.

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