Brands & Advertising
Fusion Blocks unveils apps to deepen mobile marketing experience
March 5, 2013 | 3:32 pm| | | Start Conversation
As part of its effort to deepen the mobile marketing experience of consumers and empower them to achieve significant discount from their various retailers, Fusion Blocks Management with support from Casillero Del Diablo luxury wine brand recently unveiled Bokupon location-based money saving mobile coupon/discount app to enhance e-shopping.
Bokupon is a free app for Blackberry, iPhone and Android devices that help push direct discount offers to the consumer’s device and will help users simply show the barcode and digital mobile coupon/discount on their device at checkout to redeem the discount on their purchase.
Speaking at the unveiling of the app, Lukeman Cole, managing director, Fusion Blocks Management, said “the application is out to empower consumers to achieve significant discount at their favourite retailers in fashion, electronics, groceries, sporting goods and many more.
Cole pointed out that “Bokupon takes mobile marketing to a new level with the hyper-local approach,” adding that businesses both large and small could drive increased foot traffic and brand loyalty by offering compelling discount to mobile consumers near their retail location.
Accounting to him, “Bokupon not only provide the consumer with amazing savings and discounts, it also provides merchants the ability to monitor performance on a daily, up to the minute basis using the merchant’s analysis.
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