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Brands & Advertising

Advertising Academy becomes recurring bait for AAAN Presidents
by Daniel Obi

Like politicians, the long planned academy of Association of Advertising...

‘Businesses can only win when they evolve’
by Daniel Obi

Adapt or Die, that is the single most important rule...

Why we introduced Mamba Energy Drink into Nigerian market – Titilola
by Editor

Poised to satisfy the lifestyle needs of health-conscious Nigerian consumers,...

When GOtv reduces price for the ‘King’, but boosts value
by Daniel Obi

To delight the ‘King’, MultiChoice, foremost video entertainment and Internet...

Indigenous software firm out with cloud-based free POS for retailers
by Daniel Obi

Madesoftlogic, an indigenous technology firm that designs software operation solution...

Skyscrapers: Expert calls for precautionary safety measures against fire incident
by Daniel Obi

With several property developers, especially in Abuja and Lagos, erecting...

Uber in discussion with FG, states to ease traffic congestion, improve city branding
by DANIEL OBI

Uber, transportation Network Company headquartered in San Francisco, California, with...

Experiential marketers’ body enhances disciplinary code, reviews constitution
by Daniel Obi

The members of Experiential Marketers Association of Nigeria (EXMAN), one...

Jumia merchants acknowledge business boom through online platform
by Editor

The ability to scale business attracted Chinonso Olejeme and Trust...

Advertisers tasked to address industry challenges, discover new business opportunities
by Editor

Over the years, Nigeria’s advertising practitioners have made significant impact...

SO&U lands multimillion Naira Mitsubishi brands marketing deal
by Daniel Obi

SO&U, a full service Nigerian top marketing communications company has...

‘Home and You’ Furniture factory to boost Lagos economy
‘Home and You’ Furniture factory to boost Lagos economy
by MIKE OCHONMA

The historic town of Ibeshe, a suburb of Lagos State...