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Brands & Advertising

Diageo invests in changing how the world sees Africa
by Editor

Famine, poverty, disease and wars were the images of Africa...

US big advertisers boost 2012 spending by $104.5bn with a lift from tech
by Editor

The 100 Leading National Advertisers spent an estimated $104.5 billion...

OAAN holds yearly meeting, elects officers
by Editor

The Outdoor Advertising Association of Nigeria (OAAN0 will hold its...

Three female winners emerge in Legend’s Dubai shopping experience promo
by Editor

The third raffle draw for the Legend Extra Stout National...

Bournvita drives customer loyalty with new market strategy
by Editor

Business is war and it is fought with market intelligence,...

OYSAA links aesthetic billboard environment to investment attraction
by DANIEL OBI

Yinka Adepoju, director-general, Oyo State Signage and Advertising Agency (OYSAA),...

Dulux engages consumers in phase 2 of mobile room make-over market activation
by Editor

The ongoing experiential campaign by the Chemical and Allied Products...

Bunmi Oke, AAAN president
by Editor

Bunmi Oke is wearing two caps. She is the managing...

Coca-Cola sees payment-term extensions to media agencies as troubling trend
by DANIEL OBI

Coca-Cola knows just the right thing to say to the...

Qlichy.com appoints Funke Akindele as brand ambassador
by Editor

Fast-growing online business networking platform, Qlichy.com has announced star actress,...

Advertising is blossom bride of Nigerian brands – AAAN
by HOPE AKPOROWHE

Kelechi Nwosu, vice president, Association of Advertising Agencies of Nigeria...

Sony selects Mediacom for global media business
by Editor

Sony has selected WPP’s Mediacom to handle media for its...