Brands & Advertising

Lagos dominates companies’ advertising spend, attracts 56.8% in 2016

by Daniel Obi

November 14, 2017 | 12:11 am
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Latest Mediafacts has revealed that Lagos State alone attracted N51. 7 billion which is 56.8 per cent of total N91 billion advertising spend in 2016. Lagos is far ahead other regions as the closest is North Central which received N11 billion advertising expenditure amounting to 12 per cent  while South-South attracted N8.9 billion which is…

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by Daniel Obi

November 14, 2017 | 12:11 am
  |     |     |   Start Conversation

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